"We have a strategic plan, it's called doing things"
- Herb Kelleher, Founder at Southwest Airlines
Our consulting methodology integrates business model innovation, trends-based ideation, consumer insights, and value proposition design to shape forward-thinking, meaningful products and solutions for our clients.
Over the years, we have worked with large and small businesses, global startups, social impact organisations, and ecosystem partners on some interesting mandates
- Identifying product-market fit
- Crafting a Customer Experience (CX) strategy
- Opportunity mapping & business design
- Crafting a go-to-market strategy
- Crafting value proposition
- Megatrends-driven business strategy
- Building an innovation culture
- Human-centred design-led innovation workshops
Strategy Flywheel
Strategy Flywheel is our proprietary model which is continually evolving as we add new experiences to our repertoire.
It is at the confluence of domain expertise, understanding consumer mindset and opportunity building through strategic foresight. This helps us in improving the efficacy of the outcomes.
How do we deliver?
We follow a modular approach which is aligned with your needs. The engagement can be for as short as a day (workshop) or up to 10 weeks (consulting engagements). Below are some of our curated engagements to help you begin your journey.
💡 Workshops:
- Problem discovery
- Idea generation
- Co-creation workshops
- Capability building
🕒 Sprints:
- Problem-solving
- Customer discovery
- Business model discovery
- Exploring product-market-fit
📈 Consulting:
- Strategy consulting
- Consumer insights research
- Value proposition design
- Building innovation culture
🔭 Future-focused:
- Business model innovation
- Scenario planning
- Megatrends-led business strategy
- Design Thinking-led innovation
Glimpses of our Work
A multidisciplinary team with cross-domain expertise
Sajid Khetani
Founder & Managing Partner
Sajid is a Strategy Consultant, operating at the intersection of human behaviour, business design & innovation strategy. He has in-depth cross-domain experience spanning over two decades across Fortune 500 & startups alike. He is an alumnus of the University of Wales with a PGDBA in Finance.
He had spent the first decade of his career in the BFSI domain working as an equity research/investment banking analyst tracking the developing & frontier markets. In 2013, he shifted to the strategy consulting domain focusing on business design & innovation strategy. The methodology deployed is a blend of human-centred design, data analytics & mapping of business realities with emerging trends to craft meaningful products/solutions.
He has led research & strategy engagements for Google, Samsung, Principal, BPCL, Mahindra Group, Aditya Birla Group, Business Finland, India-EU Innocenter, German Entrepreneurship & Virtua Research with outcomes spanning customer experience (CX), service design, innovation roadmaps, India-entry strategy to name a few.
He regularly speaks and conducts workshops on business innovation and strategy at various forums and engages with educational institutions in the capacity of an industry mentor. Along with it, he shares his thoughts and perspectives that intersect between behaviour, innovation and economics on his blog "Strategy Square"
Know more about him here.
Zubin Khetani
Creative Strategist
Zubin is an enabler of creative and cultural strategies that are rooted in performing arts and entrepreneurship, to promote conviviality at the work-place.
A liberal arts graduate from FLAME, India and an entrepreneurship post-graduate from Goldsmiths, University of London; he has spent close to a decade working with artistic ensembles and business organisations, in India and globally. blending his expertise in creativity with business intelligence.
At Le Monturé Strategy, Zubin works with startups across the European Union with a focus on enabling strategies that suffuse cultural sensitivity with hard skills forming the keystone for efficient localisation and longevity in non-native markets.
Know more about him here.